THE BRIEF

Squire was a service marketplace built for mobile and web use. Squire seamlessly connected customers with freelancers for various tasks. Utilising a robust tech stack, an intuitive user interface and a data-driven recommendation engine were created. The app has underwent six large iterative updates, each incorporating user feedback for continuous improvement. The app included included a detailed booking system, order management process, end-to-end payment infrastructure, bookkeeping tools for freelancers, recommendation based filtering of freelancers and much more.

THE PROBLEM

Squire addressed the inefficiencies in traditional methods of finding help for daily tasks. Current platforms like physical job boards and social media are unaudited for price and quality, leaving customers and freelancers in a constant state of negotiation and uncertainty. Squire eliminates this hassle by providing a centralised, community-based marketplace that offered price transparency, quality assurance, and data-driven recommendations, making the process of finding and offering help seamless and reliable.

THE PROCESS

Squire evolved from a basic MVP into a sophisticated platform through a meticulous design process that prioritized user feedback. Utilising industry-leading design tools like Figma and AdobeXD, we engaged in iterative design cycles, cross-referencing each iteration with the existing user base to ensure optimal usability and experience.

The approach to Squire's development was a harmonious blend of design and engineering. This integrated methodology ensured that the application was not only visually appealing but also highly scalable and adaptable across various mobile and web platforms. By aligning design and development objectives from the outset, we achieved a seamless user experience that could effortlessly evolve with emerging user needs and technological advancements.